Sample AI disclosure report

What this is

This is a sample of GotAlt's AI disclosure check, made by running it on GotAlt's own demo store. The page it ran on is New arrivals, the second page of Fern & Field, a fictional shop. GotAlt made its five images and tagged each file to show one case: one declares generative AI and shows a label with it, two declare generative AI and show none (one of them also carries the synthetic performer keyword), one only has an AI tool's name in its metadata, and one has no metadata at all.

Every figure, table, sentence and email below was written by GotAlt's own code, run on that page and those files. None of it is typed in, and a test fails when the code changes and this page has not been rebuilt. Every product, name and price on the demo store is made up, and the page makes no request to another host. It carries only the element id that a known chat widget uses and none of the widget's script, so the check names the widget although no chat loads.

The AI disclosure section reports what image files and pages declare or show. It does not decide whether an image is AI-generated. The check reads up to six images on each page, and this page has five.

The AI disclosure section, as a Site Image Check reports it

This is what a Site Image Check reports for the demo page. The table lists every image file the check read. Under it, the report's own AI disclosure section and its Phrases to review are drawn by the report page's own script, from the answer the report page receives.

Each image the check read

What a file declares is read from the file. The label wording is read from the page: the image's alt text, a caption or the text next to it. A file with no marker says nothing about how its image was made.

The AI inventory

Every Site Image Check and every monitoring plan also has an AI inventory: a CSV file with one row for each image file, chat widget and phrase of wording about AI use that the latest checks read, at no extra price. It is an inventory of what was found, not a certification. This file was written by the product's own builder from the same record: download the sample AI inventory (a CSV file you can open in a spreadsheet), at https://gotalt.com/sample-report/ai-disclosure/sample-ai-inventory.csv.

It has 5 image file rows, 1 chat widget row and 1 row of wording about AI use, then notes that say what the file is. The image rows are the table above, with the address of each file in full. Its columns are:

• Site
• Page
• What
• Image address
• Alt text on the page
• File format
• AI markers the file declares (declared in the file, not verified)
• AI label wording found with the image
• Where the label wording was found
• Chat widget found in the page HTML
• What the widget's vendor sells
• Wording about AI use found in the page text
• Read on

An AI disclosure change email

A monitoring plan repeats the AI disclosure check every week and emails the changes that hold for two checks in a row. The first check is a baseline and lists nothing, the second can only open a change, and the third confirms it. A real email therefore takes three weeks to arrive, so the three weekly checks below were simulated on the demo store: GotAlt ran them one after another in a test database, not on a schedule.

The simulation edits the demo page's HTML between the checks, as the table says, and changes nothing else. The comparison, the stored records, the changes it confirmed and the email are GotAlt's code.

After the third check, the comparison had confirmed 2 changes, worded as the dashboard words them:

• AI label wording is no longer found with the image at https://gotalt.com/sample-report/demo-site/new-arrivals/img/lantern-scene.png (it was "AI-generated").
• A new image file at https://gotalt.com/sample-report/demo-site/new-arrivals/img/ridge-sunrise.png declares generative AI or the synthetic performer keyword, and no label wording was found in its alt text, a caption or the text next to it.

The alert below was composed for 1 site and passed to the mail provider's sender with a stand-in for the network, so it shows the sender, the subject and the text as the provider receives them. A change is reported only after the second check that shows it.

AI disclosure changes on the pages you monitor. Each one held for two checks in a row:

https://gotalt.com:
  - 1 new image file declares generative AI or the synthetic performer keyword, with no label wording found with the image: https://gotalt.com/sample-report/demo-site/new-arrivals/img/ridge-sunrise.png.
  - AI label wording is no longer found with 1 image: https://gotalt.com/sample-report/demo-site/new-arrivals/img/lantern-scene.png.

GotAlt reads what a file and a page declare. It cannot tell whether an image was made with AI, and these lines do not say whether any rule applies to you or is met.

See your sites: https://gotalt.com/app/issues/

We check your pages weekly and only email when something new appears.
Turn these off from your account page.

gotalt.com

The monthly summary's AI line

The monthly summary carries one line about AI disclosure when changes held in the month. This summary is for the same page and the same month: 1 page, checked every week, 3 checks in the last 28 days. The page's other results are treated as nothing serious open, as in the quiet month of the sample emails, so the AI line is the only difference.

Your last 28 days in one line: we ran 3 checks across 1 page and found nothing serious open.


AI disclosure: 2 changes held for two checks in a row on your monitored site (what image files declare, AI label wording, chat widgets or wording about AI use). The printable report in your dashboard lists each one. GotAlt reads what a file and a page declare. It cannot tell whether an image was made with AI.

See everything: https://gotalt.com/app/

This is your monthly summary. It is sent whether or not anything changed, so that silence from us always means the same thing. The email checkbox in your dashboard switches off both this summary and the regression alerts together.

What this does not tell you

These sentences are the limits GotAlt already states on its Site Image Check page and its pricing page.

• The AI disclosure section reads the image file as our request receives it, and an image service can send a browser a different file from the one it sends us, for example one with its metadata removed. A file with no AI marker says nothing about how its image was made. Chat widgets and labels that a script adds after the page loads are not in the HTML we read. The section does not say whether any law applies to your pages or whether you meet it, and it is not legal advice. GotAlt reads what a file and a page declare. It cannot tell whether an image was made with AI.
• It judges up to six images on each page, main-content images first.
• Phrases to review reads a fixed list of English phrases in the text of the HTML we read. A phrase listed is wording to look at, not a finding that a claim is untrue; a phrase not listed is not a sign that nothing needs support. Testimonial credits and photos are read only by the free checker, on a page you open.
• AI disclosure monitoring reports what image files and pages declare or show. It does not decide whether an image is AI-generated, or whether any rule applies to you or is met. A change is reported after the second weekly check that shows it.