About GotAlt

I'm the only person working on GotAlt. There's no company behind it beyond me, no investors to keep happy, and no accessibility certification I can point to. If that matters to you before you trust a tool with your website, it's fair to know it up front.

Why this exists

Most accessibility scanners — including good, useful ones — answer a narrow question: is the alt attribute present, and does the text look roughly the right length? That's a rule you can check by reading HTML. It never opens the image.

The question I actually wanted answered on my own sites was different: is the alt text true? Does it describe what's really in the picture, or is it a copy-pasted placeholder, a filename, or a vague guess that happens to pass a length check? Answering that means downloading the image file and looking at it with a vision model, not just reading the surrounding markup. That's the entire premise of GotAlt — everything else is built around making that one check affordable and repeatable.

What I will not do

Some decisions were easy to make once, precisely so I don't have to keep re-deciding them under pressure.

• No overlay widget. GotAlt doesn't inject a script that claims to fix your site on the fly. It finds problems and shows you evidence; you or your developer fix the underlying HTML.
• No compliance badge. There's no seal, stamp, or certificate GotAlt issues, because passing an automated scan was never proof of anything.
• No fabricated testimonials. If you don't see customer logos or quoted reviews on this site, it's because there aren't any yet, not because I forgot to add a section for them.
• No claim that software makes you compliant. No tool can promise that, and one that did promise it is the reason this rule exists in writing. In April 2025 the FTC's final order against accessiBe required a $1,000,000 payment over claims that its product would make a website WCAG-compliant and keep it that way automatically — read the FTC's release. GotAlt tells you what it checked and what it found. It doesn't tell you that you're safe.

What I can actually commit to

A one-person product can't promise 24/7 support or a roadmap voted on by a board. It can promise things that are small enough for one person to keep.

1. Support answered by the person who wrote the code

   Email hello@gotalt.com and you're writing to whoever built the feature you're asking about. There's no support queue or first-line script reader in between.

2. A response time I can actually meet

   Two working days. Not "usually within 24 hours" — two working days, stated plainly so it's a promise I can keep rather than a number that sounds good on a pricing page.

3. Self-serve cancellation

   Cancelling doesn't require an email, a retention call, or a reason. You end the subscription yourself, whenever you decide to.

4. A 7-day refund

   If a paid plan isn't right for you, ask within 7 days of paying and you get the money back. No form to justify it.

Get in touch

Questions, bug reports, or just want to know more about how something is checked before you rely on it — email hello@gotalt.com. I read all of it myself.