ARPP is France’s professional advertising regulator, guiding responsible, honest, and fair advertising with legal and ethical advice for its members.
Get expert advice on responsible advertising
ARPP is the French authority dedicated to regulating professional advertising and promoting responsible, honest, and fair communication. If you work in advertising or communications, you can turn to ARPP for legal and ethical guidance to ensure your campaigns meet high standards and follow industry rules.
The site offers resources like news updates, detailed explanations of its missions, and access to specialized advice for members. Whether you’re seeking information about advertising best practices or need expert input on compliance, ARPP provides support to help you create trustworthy and transparent ads.
Designed for advertisers, agencies, and anyone involved in marketing, ARPP stands out by fostering a culture of accountability and professionalism in the French advertising sector.
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