Learn how online ads use your data and explore your options for managing personalized advertising in Canada. Find privacy tools and report ad concerns.
Manage your ad privacy choices in Canada
AdChoices in Canada helps you understand how interest-based online advertising works and what the blue AdChoices icon means. The site explains how your demographic information, interests, and online activity affect the ads you see, and it provides clear guidance on what data is collected and how it's used for targeting.
You can use the site to explore your options for managing personalized ads, learn about privacy tools, and even report concerns or complaints about online advertising practices. It's designed for anyone who wants more control over their online ad experience or is curious about digital privacy in Canada.
Whether you're looking to adjust your ad preferences, understand industry standards, or get involved with the program, AdChoices offers helpful resources, FAQs, and links to participating organizations—all with a focus on transparency and consumer empowerment.
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