Discover Merino wool innovations, care tips, and certified products with The Woolmark Company, the global authority on wool quality and standards.
Explore certified Merino wool products and care tips
The Woolmark Company website is your go-to place for everything related to Merino wool. Whether you’re a fashion enthusiast, designer, or simply curious about wool, you’ll find expert insights on wool products, care guides, and the story behind the iconic Woolmark logo. The site highlights innovative uses of wool in fashion, interiors, and performance wear, along with advice on how to care for and maintain your wool garments.
You can browse through certified products, learn about the quality standards set by the Woolmark logo, and explore collaborations with leading brands. There’s also a strong educational focus, with guides on washing, storing, and understanding wool, making it easy for anyone to get the most out of their wool items. If you’re interested in sustainable fashion or want to connect with the woolgrower community, this site offers plenty of resources and inspiration.
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