Amplitude helps you analyze user data, run experiments, and optimize digital products with powerful analytics, session replay, and A/B testing tools.
Turn user data into actionable product insights
Amplitude is a digital analytics platform designed to help you understand how users interact with your products. With powerful tools for tracking events, visualizing user journeys, and analyzing engagement, you can easily uncover what drives growth and retention. The platform offers features like session replay, heatmaps, and self-service analytics, making it accessible for teams to explore data without heavy technical support.
In addition to analytics, Amplitude provides experimentation tools that let you run A/B tests and personalize product experiences. You can guide users with surveys, collect feedback, and use feature management to innovate confidently. Whether you're a product manager, marketer, or data analyst, Amplitude gives you the insights you need to build better digital experiences and move your business forward.
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